A website restyling can be quite expensive. Here you can find some device to save money.

It's quite difficult to calculate a website life cycle, what we know for shure is that the web always changes, with its technologies, and some of them get old in a short time.

How then to determine if your website is too obsolete?

It's a difficult question. Most of the times, a website is judged by comparing it with the competiors ones, but copying it's note the key to success, and any competitor is quite different. To better estimate a website you need to ask to professionals.


A professional knows all the mensuration tools and the way they work, according to the market field  (page rank, visibility, contents, used technologies, results, users rating etc.).

The user rating is the main index to decide whether to act.
For example, this very moment the websites statistics average the statistical average of websites we monitor reveals that in the last 6 months the visits from mobile devices have increased ut to the 18%. This is significant if you consider that only up to 10 months ago, the mobile traffic was close to the 0%.

In this case, a compeny shoul wonder if its website is suitable with mobile devices. Usually the answer is not. But there is more: the social network, the pages index instruments for the search engines, the viral marketing and the Web 2.0 changed the approach to the web with new communication and contact ways and new technoligies.

The web is now that complicater, that a company acctually needs professionals. A company can't have the expertise of a years-experienced web agency.

The choice of the web agency is difficult ... but basilar

Most of the times, a company chooses the webagency used used by persons they know, mostly beacuse they want to be shure of resluts, but it's not always the best way.
Some of our customers reached us and then found out that we cost half the price they used to pay. And it's not just a matter of costs, of course: you should also consider expertise, developing technologies, reliability, commercial vision, tools flexibility and several further factors.

The agency has to work according to a ethic concept, to be able to help the customer.

And it's here that we introduce the revamp code.

Sometimes a company can't afford the costs of a new website, but they need to improve some pages and the current technologies.
The revamp code is an intervention aimed at containing costs, and it can solve some gaps, even serious ones, of your website

Why doing it

The revamp code has may functions, these are the main ones:

• Managing a temporary advertisimente campaign
• Promoting a new service or prduct
• Introducing new communication media
• Testing the users rating before redoing the website
• Introducing new functions
• Improving the actual website without redoing it

There are also other reasons:  inserting an online application, a product configurator, other interactive elements or just a new section creation.
As an agency, we are at your disposal for a free evaluation of your website, please write us or ask for a  free offer.
Our staff is at your disposal for furher information and to help you choosing the right way.

Is QR Code actually the future of the barcode?

It's quite hard to say, especially because it QR code is starting much later then the barcode.
Starting now means have different features. Infact the qr-code is developed especially for mobile and internet applications.

What are the benefits?
It's much more flexible: it can contain both alphanumeric characters (over 4.000) and hyperlinks (web links, email, etc.).

Thanks to this technology developed by Denso, Japanese company which created the qr-code for Toyota, we can imagine infinite applications.
For example, last week I bought a National Geographic documentary DVD, and on the cover there's a qr-code linked to a video. So I managed to see a preview before buying the DVD.
But the uses can be the variest: managing a warehouse, a presentation, a guide,etc.

What we ha dto do it was to integrate this technology into our CMS, to make the product catalogues and webpages management as complete as possible.

We are going to start the new Grafikando cloud platform!

GRK Clouds, that's the name of the new Grafikando cloud platform, which we are beginning to test nowadays.
The release date is going to be about the end of november 2010.

The  system will start with our webapplications: our fully renewed CMS, a software for the Project Management, Travel2 Web an application completely dedicated to travel agencies and our totally virtualized hosting platform...

We are going to enrich it with new software (we are already working on a management system and an e-commerce platform). Some software will be possibly integrated directly into your website, while for all customers who already have  our CMS solution and our hosting solution, migration can occur easily even in case of extreme customization.

At the moment are not available costs and conditions, although, it's known that clouds solutions are very advantageous, for further information, please contact us.

For the occasion, we are also preparing some dedicated websites in order to better explain: features, benefits and characteristics of these new products.

www.grkclouds.com

It's extended the offer dedicated to hosting services with the new architecture fully virtualized

We have been testing for several months the new solutions to strenghten our Hosting and Housing offer.
For the new infrastructure the target we set was to improve the HA solutions and the storage.
To complete the offer we choose the Citrix and ZEN virtualization systems, with InterWorx control panels, which have long been used in our Hosting solutions.

Virtualization is a subject very discussed lately,  but what are the real benefits for a company is still unclear.
Having tested and proven it has surely been the best method to understand its real potentialities.

The performances of the new platform was exciting, but the benefits are several : system portability, HW changes with less problems, improved uptime, implementation of systems in a very short time.

For more information on the availability of new services: hosting, housing and Virtualization, please contact us or visit our dedicated website  www.grkhosting.com

People talk about social networks and how they have changed the dynamics of interpersonal relationships, but, speaking of business, the benefits are real?

There is no doubt that Facebook & C. have made radical changes in the social sphere, but, speaking of business marketing, are they really a fertile ground to invest in, or are they only the classic phenomenon that's essential to be in, but then gives no real advantage ?

We carefully studied the dynamics of social media, and found that they are an ideal environment to consolidate the brand in and grow the relationship with customers.

The brand is the biggest value for a company, and it is crucial that is known in the market, and is associated with concepts of quality, reliability, customer care, etc..

 The web in general and social media in particular, are the perfect setting for this consolidation brand. Not only within a social network you can rely on a number of users, and thus of potential contacts, impressive, but there is the huge advantage of being able to do selective research, using the data that users enter on  them own, and then going to focus on the right target.

Without resources wasting, the investment is fully rewarded by the results!

Besides having your own dedicated space is extremely flexible and provides more information and infinite expression modes: from customized software, to video, images, links to blogs, etc..
We remind that having your own page requires constant work: updating as often as possible the contents in your profile, and in return you get valuable feedback on your actions: it's not enough to intrigue the user for the first time, it's essential keeping the relationship continually and the variety of expression is certainly invaluable weapon to surprise and intrigue ever!

If you want to know more about social networking, about how they work, their potential and how  to choose the most suitable for your business, please contact us, we will send you a copy of the research that we conducted.